Elevate Blog

This year, PACK EXPO International ran October 18–21, not too far from our office, and our team was there to see what's next. Step into the show floor and you'll see endless rows of robots palletizing, printers coding at full speed, and filling lines running nonstop. Beyond all that machinery innovation, a quieter story is playing out: brands are rethinking what their packaging is made of, how it performs, and where it goes when the job is …

Biodegradable and compostable films may seem like new inventions, but in fact some have been around for longer than you might think! Invented by Swiss chemist Jacques E. Brandenberger in the 1900’s, cellophane was the very first see-through packaging. It was one of the first plastics, and biodegradable! In 1912, Whitman’s candy company popularized the material in the United States by using it to wrap candy. Before cellophane, self-s …

Circular packaging is a sustainable approach designed to minimize waste by keeping packaging materials in use for as long as possible through practices like reuse, recycling, and regeneration. This method creates a closed-loop system, ensuring that packaging materials either return to the system as reusable resources or decompose safely, without harming the environment. Compostable packaging plays a crucial role in the circular economy! It trans …

While small sustainable changes can (and should!) be made any time of year,  Plastic Free July is the perfect time to rethink our habits and take steps to get rid of plastic in our businesses and everyday lives. Plastic Free July is a global movement that encourages people and companies to refuse single-use plastics for the month of July. This might mean taking a closer look at the materials in your business supply chain, and can also inclu …